How will I get more traffic to my Shopify store?

-


“How will I get more traffic to my Shopify store?”, is a frequent question Shopify store owners ask.

After spending the time and effort to set up a lovely website with quality products at reasonable price, the real question comes, “How will customers know me and how will I make income?”.  Any business aims to increase traffic and attract new customers in every possible way!

As Shopify experts, with years of experience, we have some tricks to apply. We have tried these methods for many clients, and they have brought results. Take a look,

1. Shopify SEO

Ensuring your customers reach your store is the best way to boost traffic to your store.
Inbuilt- SEO of Shopify is a relief because one-third of clicks reach the first organic result. So you must aim that your store comes first in the search result of Google and Bing. For that, SEO is a must. It is proven that fine-tuning the contents to boost your ranking rate by reaching the top list of the search results page is the best method to increase sales.  SEO involves using relevant keywords in your titles, product descriptions, and other contents of the page. If your page is optimized, whenever a potential customer searches for a product and if their search words match with the keywords on your website, they will land on your page. Identifying popular keywords like Google Keyword Planner, SEO chat, etc. helps store owners to boost traffic ranking.

How to go about with that? First of all, you should identify the primary keywords which your competitors use for ranking. Knowing this will help you to understand what words target audience use to find you. To see the keywords, you can use any of the keyword research tools, you prefer. Once you list the keywords, you can list them into the content. The custom features of Shopify solution make SEO simple and more comfortable.   

2. Social Media Promotion

People love social media and engaging with your customers through these profiles bring more success to your online store. You will get potential customers when you invite them to follow, like, comment and share your products and services on social media profiles. Ensuring these will also help you to gain their followers as well. Whichever route you prefer, you must include “calls to action” in every post. This help people to reach a specific product page. As a result, you will also get more traffic to your website.

3. Videos and Guides

Whenever you visit a  brick and mortar store, they give you demonstrations or user manuals for their products. You should employ this strategy to your online store too. Of course, you won't be able to provide samples, but you can give informative videos that can engage customers. Potential customers and information seekers will get attracted to these videos, resulting in an increase in traffic to your site.

4. Contest & Competition

The contest is an excellent way to inspire customers as it will increase customer engagement and brings more traffic to your Shopify store. For this, you should advertise about the contest everywhere and must hold it on store’s site. This activity will help customers to reach the site. You can make use of Shopify app that integrates with the store to create amazing contests.

5. Write Interesting Content

High-Quality, useful contents attract consumers. Informative, educative and engaging materials make customers visit your site often. Contents can be anything from blog articles, podcasts videos,  social media campaigns. The only concern is that it has to be relevant and should represent your proficiency. Regularly publishing engaging contents help you to gain more visitors to your online store. Instead of merely selling products, you should also focus on ways to add value-oriented contents that raise customer experience. Knocking into your audience’s likes and creating something they choose to share is a key to get traffic.

To conclude,

Shopify is the best platform to take your ecommerce store to the next level. With best e-commerce strategies you will enjoy traffic drive to your site. Once customers recognize you, you should provide a comfortable shopping experience for the success of your store. With instant customer support, prompt reply, and fast service will help you to convert the traffic into sales. The victory is all yours!

Comments

Post a Comment

Popular posts from this blog

How To Hire The Right Company For Woocommerce Development

-
A developer plays a crucial role in building the brand image of your store and for that reason, a well-thought out decision is necessary to hire woocommerce developers. To ensure the smooth growth of your online business you should seek the guidance of well experienced and professional Woocommerce Development Company. Before deciding to hire a team for WooCommerce Development Services, you should not forget the fact that after hiring a developer and working with them for a while, it is not advisable to change or switch them. In order to avoid these complications it is wise to pick the right developer beforehand. But how will you know that the developer you hired matches your expectation? What are the ways to choose the right company to develop your Woocommerce store? Curious to know how? The first and foremost thing you should do before finalizing a developer for your ecommerce solution, is to create a checklist that helps you to know the professional history and work pattern of yo...
Read more

Top Payment gateway for Magento store

-
Image
Top Payment gateway for Magento store Getting an eCommerce store up and running is itself a colossal task, on top of that finding the top payment processor to integrate on the store, is another indispensable concern. A payment gateway, which in most cases for the customer is merely the payment icon at the bottom of a site, will convey the degree of credibility. Any trust issues that arise may make the customer abandon the site. Conversion rate and payment method are correlated. It is imperative that you display a varied yet reputable payment channel to ensure your customers place orders and the revenue stays high.   Magento is a platform that provides different payment gateways to make your checkout process easy. Let’s quickly go through some of the top Magento gateways and evaluate each of them on security, pricing, convenience, and other capabilities. PayPal PayPal is one of the most widely used payment gateways and needs no introduction. S...
Read more

Set up tax rates on a Volusion Store

-
Image
Set up tax rates on a Volusion Store All eCommerce merchants have one thing in common, and that is the tax that is deducted per order from each state that they serve. As long as you are active and running orders, the Sales tax element is something that’ll concern you. As per the latest ruling States can now collect sales tax from any consumer for a purchase made from that state, which would then overturn the Quill law from 1992, that forbid states from levying any tax if you did not have a physical presence. Something that levels the playing field for brick and mortar stores. Each state has now proposed to remit its share of Sales Tax from an order meant for that concerned state. Besides the common tax, also called the uniform tax, you’d be paying order plus county specific taxes. This makes Tax compliance a major headache for every eCommerce store , as the processing and meticulous calculation involved to determine the exact tax for every sale, leads to lengthy spre...
Read more